Top of The News
by Thom Forbes
It's one of the Internet's dirty but not-so-little or secret success stories and we're not talking pornography or gambling. When it comes to drugs, you can get just about anything … Read the whole story
RESEARCH
by Aaron Baar
As with traditional marketing, multicultural marketers are still concerned with the ROI they're receiving from these newer media. Only five of the 18 platforms … Read the whole story
CONFERENCE
by Karl Greenberg
Big winners this year including Microsoft and Harley-Davidson enjoy that kind of enduring value. Their marketing chiefs, along with that of UPS, took the … Read the whole story
RESTAURANTS
by Karlene Lukovitz
The survey of more than 7,600 U.S. consumers, conducted in August, found Baja Fresh and Moe's Southwest Grill ranking #2 and #3 overall, followed … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The new C-MAX campaign, which launched on Thursday, uses "La Linea" as a foil in a line-drawn storyline against a blue background. The idea … Read the whole story
RETAIL
by Tanya Gazdik
Pandora Jewelry has signed Olympic gymnast Aly Raisman to endorse the jewelry brand. The three-time medalist and U.S. team captain will be featured in … Read the whole story
RETAIL
by Sarah Mahoney
Overall, sales at large U.S. chain-stores gained 3.9% in September, compared to the year earlier. Wholesale clubs had the best performance, increasing 6%, followed … Read the whole story
COMMENTARY
by Michelle Venorsky
For anyone who followed the debate via social media, you likely saw the Twitterstorm that erupted when an employee at KitchenAid sent a tweet … Read the whole story
COMMENTARY
by Mike Hillyer
The nature of security threats is shifting fast. Cybercriminals are using sophisticated social-engineering techniques aimed at assembling user-profile information. Insight into message traffic is … Read the whole story