Marketing Daily
Tuesday, November 6, 2012
  • For Holiday, Zales Sends Fingers Down The Runway

    In an effort to make sure its brightly colored diamond rings end up in women's stockings this Christmas, Zales let its fingers do the … Read the whole story

  • Eight O'Clock Treats 'Superfans' To Junket

    While all savvy brands are working overtime to deepen their relationships with loyal customers through social media, Eight O'Clock Coffee has taken these efforts … Read the whole story

  • Philly Extends Social-Media Push To LGBT Travelers

    The new element is a promotion on the Visit Gay Philly Facebook page around a personality quiz asking participants about their dining, shopping and … Read the whole story

  • Bring Out The Holly: Holiday Forecasts Bullish

    Just out is Brand Keys' survey of some 16,200 consumers, who say they are going to spend 6% more than they did last year. … Read the whole story

  • Pet Market Rises 15% In 5 Years

    Despite recessionary woes, dogs and cats continue to get the royal treatment with retail sales of pets and related supplies and services producing consistent … Read the whole story

  • Nissan Vids: Sentra Can Teach You The Moves

    One of the Sentra TV spots has a guy with a Sentra getting more and more respect from executives at his company merely because … Read the whole story

  • Sennheiser Gives Gamers Absolution

    Lars Nielsen, Sennheiser Gaming's marketing and communications manager, tells Marketing Daily: "Naturally, we thought that some of them -- once in a while -- … Read the whole story

  • Improve Your Marketing Performance

    If you could make just one change to significantly improve the ability of your marketing organization to measure and manage performance, what would it … Read the whole story