Top of The News
by Thom Forbes
Product placement -- a.k.a. brand integration -- has grown into a roughly $25 billion industry in the U.S., supporting its own battery of go-getters, an extensive Wikipedia entry, a Morgan … Read the whole story
FOOD
by Aaron Baar
With consumers wanting (or saying they want) more fruits and vegetables in their diets, Del Monte Foods is launching a new advertising campaign emphasizing … Read the whole story
BEVERAGES
by Karlene Lukovitz
Cheerwine -- the bubbly, wild cherry-flavored soft drink that's an institution in the South -- calls itself a brand on the move, with a … Read the whole story
RETAIL
by Karl Greenberg
EBay Motors is reaching out to the enthusiast crowd with a new Web site devoted to aftermarket customizers and car lovers looking for muscle … Read the whole story
RETAIL
by Sarah Mahoney
Walgreens is rolling out Ology, a line of personal and cleaning products formulated with gentler chemicals. Its announcement follows Johnson & Johnson's news last … Read the whole story
PETS
by Tanya Gazdik
U.S. retail sales of natural pet products totaled $4.1 billion in 2012, reflecting a compound annual growth rate of 17% over the 2008-2012 period, … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Print ads for the new Ford Fusion car show competitive cars becoming diaphanous when the Fusion is in the picture (thanks to on-vehicle paint … Read the whole story
COMMENTARY
by
It's all over except for the shouting, which, given the whole polarized tenor of the race so far, will no doubt be loud and … Read the whole story