Marketing Daily
Monday, November 12, 2012
  • Fiat: Branded Content Better Tell A Good Story

    Fiat is Chrysler LLC's fastest-growing brand, but a couple of years ago it experienced serious problems getting off the ground. A big piece of … Read the whole story

  • Penney Takes Pounding; Kohl's Solid; Nordstrom Shines

    In the midst of one of retailing's biggest makeover experiments, J.C. Penney released disappointing third-quarter results, including a net loss of $123 million, with … Read the whole story

  • Jeremiah Knight: Lexus Digital Is Ever Improving

    The goal, through a rolling upgrade of Lexus.com, is to make it easier for consumers to digest information, and to make the template viable … Read the whole story

  • Even Santa Wants To Save With Alltel

    With the holiday shopping season being one of the most important times for electronics and telecommunications sales, Chad -- the long-running spokescharacter for Alltel … Read the whole story

  • Harley-Davidson Helps Wounded

    Harley-Davidson is continuing its tradition of honoring United States military veterans throughout the month of November. Read the whole story

  • Advertising Loses In A Mudslide

    The presidential election was an electoral drubbing for the Romney campaign, a repudiation for the Republican Party, a humiliation for Karl Rove and his … Read the whole story