Top of The News
by Thom Forbes
If indeed "it don't mean a thing/if you ain't got that swing," Google got a lot brassier yesterday with its announcement of an All Access subscription music service on Google … Read the whole story
PETS
by Karl Greenberg
Do android pets dream of electric fleas? Frontline, a division of Sanofi's Merial unit, is using virtual pets to tout its Frontline Plus tick … Read the whole story
FOOD
by Karlene Lukovitz
Those who don't know the beef jerky-snacks category might expect ads featuring blue-collar, truck-driver-type guys. But Jack Link's Beef Jerky isn't known for hewing … Read the whole story
RETAIL
by Sarah Mahoney
Looks like meat marketing is stepping center stage. Whole Foods Markets, in celebration of Animal Welfare Week, is launching a program that will help … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Hyundai Motor America is setting its Assurance telematics-based driver support program to a reggae beat with a redux of Bob Marley's "Three Little Birds." … Read the whole story
TELECOM
by Aaron Baar
With the appeal of no-contract wireless plans growing, those who offer plans are looking for ways to differentiate themselves. Enter GIV Mobile, a new … Read the whole story
COMMENTARY
by Keith Laska, Roman Stanek
How do you turn Big Data intelligence into international ROI in today's global economy? Global enterprises should realize that the ROI of Big Data … Read the whole story
COMMENTARY
by Aimee Lucas
B2B firms are getting on the customer experience bandwagon. So how are B2Bs pursuing customer experience excellence? By building a client-oriented mindset and client-centric … Read the whole story