Marketing Daily
Monday, June 10, 2013
  • Cheerios' Interracial Ad Pulls High Scores

    Ace Metrix reported that the 30-second version of "Good for Your Heart" (or "Just Checking," on YouTube) -- which shows a little girl pouring … Read the whole story

  • Father's Day Spending To Rise Slightly

    As with Mother's Day, the NRF says special outings, like brunch or a sporting event, are typically a big factor, and expected to reach … Read the whole story

  • Ram Rides Into Smallville For 'Man Of Steel'

    Ram is unveiling a "Man of Steel" show truck at the movie's June 10 premiere in New York. The truck will then be on … Read the whole story

  • Stanley Brand Update Ready For 'Action'

    The maker of consumer and commercial hand and power tools, and an array of commercial grade equipment in security, healthcare, petrochemicals and other fields, … Read the whole story

  • Fire Island Open For Business

    Fire Island, a 32-mile-long barrier island that took a major hit when Superstorm Sandy hit last October, is launching a campaign to let tourists … Read the whole story

  • On Ballpoint Pen Day, Let Us Take A Moment To Reflect

    The time has come to pay the piper. It is Celibacy, Migraine, Aphasia, Accordion and Potty Training Awareness Month. (Separately, not together.) It is … Read the whole story

  • Six Secrets Of Successful Senders

    Email marketing programs succeed when all aspects of mailing are optimized for peak performance. Marketers must pay attention to the technical considerations that impact … Read the whole story