A firestorm of fresh complaints on Lululemon's Facebook page and website about the quality of its new pants, with added digs at its customer service, hit the online headlines over … Read the whole story
In its ongoing effort to shed its mall-dusty image, Zales is rolling out new Millennial-loving "Let Love Shine" campaign. Dialog-free spots, powered by tunes … Read the whole story
In a new branded series, "Date Night Fails," the company cast Vine celebrities to act out scenarios that demonstrate how cinema experiences can't be … Read the whole story
The New York-based company, with global operations in Sweden, is getting the word out in the U.S. with a campaign comprising out-of-home, print, digital, … Read the whole story
Auto sales in October gained compared to the month last year, but there is at least one event that tempers those numbers: Mother Nature's … Read the whole story
All show Liotta in exotic locations shot in Buenos Aires, Argentina - a train station, a busy intersection, a boxing match, a rustic bar … Read the whole story
In three years, about half of all media campaigns are expected to be multiscreen campaigns. Multiscreen is defined as two or more screens -- … Read the whole story
Joe, are you not aware that Time Inc.'s legacy, and till now Pearlstine's, has been to maintain an impervious firewall separating business and editorial … Read the whole story
I swear that in each point of our Monday morning quarterback session, there was a marketing lesson/reminder making its way to the surface. So … Read the whole story