Progressive has adopted a strategy unlike any other in the insurance industry, treating its ad creative like a television network, led by its hit … Read the whole story

CMOs at the country's leading retailers are expecting a so-so holiday, reports a new survey from BDO. Describing the results as cautious realism, Doug … Read the whole story

The effort centers on interactive kiosks that use gesture technology to immerse users in coral reefs and on mountains, where they can use hand … Read the whole story

Chrysler, LLC's Dodge brand, is back with more ads featuring Ron Burgundy, the feckless reporter played by Will Ferrell in "The Anchorman." Two of … Read the whole story

Following up on a 2010 effort, the company relaunched its "Anti-Irritation Campaign," a social media effort that looked to identify the daily problems and … Read the whole story

Red Bull Media House, the energy drink maker's video production outfit, announced that it is partnering with Outside Television to create 45 hours of … Read the whole story