November 17 - 20, 2024
Thursday, May 22, 2014
Top of The News
Unilever's sales of its Ragu and Bertolli brands to Japan's Mizkan Group for $2.15 billion "[marks] a final step the restructuring of its portfolio in North America," Reuters tells us. … Read the whole story
FOODThe campaign also includes a mobile sampling tour, in partnership with CBS Radio. The tour, which will run from May 18 until September, will … Read the whole story
AUTOMOTIVEThe BET Awards program kicks off a lineup experiential Ford plans this summer featuring vehicles on the ground at major events. Ford, which has … Read the whole story
RETAILA poll from Bloomberg reports that 85% of Target customers say they intend to spend just as much money at Target this year as … Read the whole story
CONFERENCEMelissa Stevens, director, global Internet and mobile banking program at Citi Connections, said that once, people picked their banks for proximity and person-to-person connection. … Read the whole story
BEVERAGES"I met the Chopaderos (outlaw bike club) at the San Diego Tour de Fat and just loved the culture they had built around their … Read the whole story
The Association of National Advertisers (ANA) on Thursday announced it plans to "acquire" the Brand Activation Association (BAA). The acquisition will take place on … Read the whole story
- COMMENTARY
Quick Serve Restaurant (QSR) marketers are in a pickle. They are criticized for serving unhealthy meals - but the "good-for-you" menu items they offer … Read the whole story
