Marketing Daily
Thursday, May 22, 2014
  • Fruit Vines Bites Launch Uses TV, Mobile Tour, Social

    The campaign also includes a mobile sampling tour, in partnership with CBS Radio. The tour, which will run from May 18 until September, will … Read the whole story

  • The BET Awards Kick Off Summer Of Ford

    The BET Awards program kicks off a lineup experiential Ford plans this summer featuring vehicles on the ground at major events. Ford, which has … Read the whole story

  • Sales Disappoint, But Target's Brand Bounces Back

    A poll from Bloomberg reports that 85% of Target customers say they intend to spend just as much money at Target this year as … Read the whole story

  • Back By Popular Demand, Citi's New Banking App

    Melissa Stevens, director, global Internet and mobile banking program at Citi Connections, said that once, people picked their banks for proximity and person-to-person connection. … Read the whole story

  • New Belgium Plays Up Bike Connection

    "I met the Chopaderos (outlaw bike club) at the San Diego Tour de Fat and just loved the culture they had built around their … Read the whole story

  • ANA To 'Acquire' Brand Activation Association

    The Association of National Advertisers (ANA) on Thursday announced it plans to "acquire" the Brand Activation Association (BAA). The acquisition will take place on … Read the whole story

  • QSRs And Healthy Eating

    Quick Serve Restaurant (QSR) marketers are in a pickle. They are criticized for serving unhealthy meals - but the "good-for-you" menu items they offer … Read the whole story