Top of The News
by Thom Forbes
It's not without controversy, but a video by filmmaker Lauren Greenfield for Procter & Gamble's Always brand of "feminine" products is stirring up conversations around the subject of what "like … Read the whole story
FOOD
by Karlene Lukovitz
In a new 30-second TV spot for General Mills's Honey Nut Cheerios, from Saatchi & Saatchi, New York, the permanently dour-looking feline is pestered … Read the whole story
RETAIL
by Sarah Mahoney
"Marketing Daily" caught up with Wanelo's social commerce evangelist, Rachel Youens, for an explanation of why social has been such a letdown for retailers, … Read the whole story
RESEARCH
by Tanya Gazdik
Millennials spend 14.5 hours each week texting, talking and accessing social media on their smartphone, more than any other generation, according to a report … Read the whole story
RESEARCH
by Karl Greenberg
The report, "Hyper Music Millennials - Marketing and Meaning," also says there's a downside: free things are undervalued. And Millennials are overwhelmed by the … Read the whole story
TECHNOLOGY
by Aaron Baar
To that end, Monster is unveiling two new recruiting services geared specifically for the social world, and an updated brand identity to reinforce its … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Chrysler's Dodge and Jeep brands have traditionally been huge drivers for the group's licensing, especially Jeep, which for years has been handled by New … Read the whole story
COMMENTARY
by Charles Shillingburg
Back in the 1950s, there was a Broadway show, "The Bells Are Ringing," with a great score that included a hit song, "Just In … Read the whole story