It is male personal-care brand Axe's campaign meant to support the company's new "Gold Temptation" fragrance, and address the fact that, per the Unilever … Read the whole story

Chip Bergh, who says he hopes to elevate the conversation about how to care for denim to address water issues around the globe, does … Read the whole story

When cardholders spend $10 or more when dining out, or ordering in, and choose to pay with their MasterCard, the company will make a … Read the whole story

Mercedes-Benz, which has a presence around the world at a variety of golf events, will roll its S-Class flagship onto the green as official … Read the whole story

"The overarching trend is [the growth] of connectivity and the Internet of Things. More and more devices are becoming connected, and that's helping the … Read the whole story

A new study from Rosetta Consulting concludes that it is more critical than ever for brands to deliver seamless experiences across channels using intelligence, … Read the whole story