Marketing Daily
Friday, August 22, 2014
  • Kia's Hamsters Are Back To Zap The 2015 Soul EV

    The automaker says the most successful Hamsters were in 2011's "Share Some Soul" ad, which got 20 million views on YouTube, making it the … Read the whole story

  • McConaughey New Spokesperson For Lincoln Motor

    The Academy Award-winning actor will be in TV and digital campaigns, starting with the introduction of the 2015 Lincoln MKC small premium utility, a … Read the whole story

  • LeapFrog, Mia Hamm Partner To Get Kids Active

    LeapFrog is enlisting soccer star Mia Hamm to launch LeapBand, a wearable activity tracker designed just for kids. The company and Hamm will host … Read the whole story

  • NYC Regulation Would Ban Toys With Kids Meals

    Councilman Ben Kallos has introduced a bill that would prohibit restaurants from offering free or nominally priced toys, games, trading cards, or any other … Read the whole story

  • Consumers Drag Heels On Back-to-School Shopping

    "As the shopping season draws to a close, budget-conscious parents are likely hoping that end-of-summer sales and promotions will be just what they need … Read the whole story

  • Lexus Airs Skippable TV Ads On Purpose

    Taking a page from the online advertising options playbook, Lexus recently ran an interactive TV campaign where viewers could "skip" TV commercials -- similar … Read the whole story

  • Can Intel Inside SMS Audio Help Both Brands?

    Intel, you may know, is partnering with rapper and entrepreneur 50 Cent's brand new Beats by Dre fighter, SMS Audio. The two are doing … Read the whole story