Top of The News
by Thom Forbes
Samsung showed off two new Android-powered phablets and a co-branded Oculus virtual reality headset at simultaneous events in New York City, Beijing and Berlin yesterday, hoping to create a stir … Read the whole story
RESTAURANTS
by Aaron Baar
"Buffalo Wild Wings is constantly working to create authentic and immersive sports experiences in its restaurants as part of our strategy of becoming the … Read the whole story
RETAIL
by Sarah Mahoney
While the company has been testing this service for some time, "this has been somewhat under the radar and we are just now marketing … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The automaker is using a U.S. TV show of yore for creative ideation around a global campaign for its New Trafic light commercial van … Read the whole story
SPIRITS
by Karlene Lukovitz
With a focus on the "authenticity" deemed critical to the young-adult Millennial target audience, many of the initial 30 stories being featured on the … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The print, digital, TV and grassroots effort begins with a blunderbuss media buy against the NFL opener and college football this weekend, followed by … Read the whole story
RESEARCH
by Tanya Gazdik
Despite narrower, more focused online campaigns, fewer ad impressions are hitting their target, according to Nielsen. Fifty-nine percent of ad impressions served across all … Read the whole story
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by Nina Lentini
It’s the time of year when the editors of MEDIA and OMMA magazine begin considering candidates or their annual Agency of the Year awards, … Read the whole story
COMMENTARY
by Andrew Benett
People often ask me about Millennials and the impact they're going to have on the workplace. It makes sense, given that I work in … Read the whole story