Marketing Daily
Monday, January 5, 2015
  • Hot Spot: Meet Thorax, Pepsi's Four-Bug Metal Act

    Today, we begin a new regular feature, shining our spotlight on brand videos that delight, disgust or are just plain laughable, with handy links … Read the whole story

  • Forrester: Mobile Is The Anti-Channel

    Forrester estimates that less than 4% of businesses are ready to take advantage of the opportunity presented by mobile, and even then, fail to … Read the whole story

  • Reese's Social Campaign Stars Jeff Foxworthy; Includes In-Store Texting

    The Hershey's candy brand, which sponsors several college football events, has created a series of 11 short videos in which Foxworthy, dressed as a … Read the whole story

  • Taco Bell To Give Away 1M Doritos With Mobile Orders in January

    The chain will give away up to 1 million of the tacos during the month through this promotion. The offer is being highlighted on … Read the whole story

  • Alcatel OneTouch Signs On As Color Run Sponsor

    Alcatel OneTouch is partnering with The Color Run in North America to be its presenting sponsor in 2015. The brand is the official smartphone … Read the whole story

  • Disservice With A Smile

    A gang of hacker extortionists is going the extra mile to simplify and facilitate a transaction for its ransomware victims -- even if the … Read the whole story

  • Meet The First YouTube Stars Of 2015

    Fisher-Price posted a new 90-second film late on New Year's Day called "Wishes For Babies" that tracked babies being born around the world in … Read the whole story