Top of The News
by Thom Forbes
The Ringling Bros. and Barnum & Bailey Circus said yesterday that it would retire elephants - a featured marketing mascot for more than a century - from its performances by … Read the whole story
BEVERAGES
by Karlene Lukovitz
Johnnie Walker's premier Blue Label blend has unveiled a prototype "smart bottle" that enables the brand to, among other things, send targeted, personalized marketing … Read the whole story
BEVERAGES
by Aaron Baar
"The campaign is celebrating the return of Shock Top Lemon Shandy, designed to bring a summertime vibe to cold weather cities in desperate need … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Real Harley-Davidson riders doing donuts and wheelies, jumps, ice racing, and dirt racing are the stars of a new campaign by Harley that includes … Read the whole story
RETAIL
by Sarah Mahoney
The National Retail Federation reports that a long, bleak winter has Americans eager to get their green on, with consumers planning to spend a … Read the whole story
HOT SPOT
by Sarah Mahoney
Norwegian fan favorite ComfyBalls, which sells what it calls the ultimate comfort boxer trunks, has a problem: The U.S. Patent Office has refused to … Read the whole story
COMMENTARY
by Karl Greenberg, Staff Writer
The lack of diversity at tech companies, and the concomitant dearth of opportunities for many Americans to get digital skills that make them competitive … Read the whole story