Top of The News
by Thom Forbes
The New York State attorney general's office is investigating whether Exxon Mobil knowingly lied to its shareholders - and the public - about the risks of climate change based on … Read the whole story
HOSPITALITY
by Tanya Gazdik
"We developed this campaign to be cross platform - and fully synchronized. A full suite of assets have been created in both the analog … Read the whole story
RETAIL
by Sarah Mahoney
The holiday campaign aims to capture the emotions people feel in giving and getting a gift in a Tiffany-blue box. In one spot, a … Read the whole story
FOOD
by Karlene Lukovitz
What does "clean" mean? Clean eaters tend to focus on what's absent from foods and beverages rather than what's present in them, saying that … Read the whole story
CAUSE-RELATED
by Aaron Baar
"It's a very empowering campaign [about] putting the control back in the hands of everybody," Daniela Campari, SVP of marketing at the American Cancer … Read the whole story
RESEARCH
by Karl Greenberg
Landor says the six key traits are principled, adaptive, responsible, multichannel, global, and open. And the traits are represented in areas like product development, … Read the whole story
COMMENTARY
by
In a year in which the endless run-up to the presidential election has been all about the outliers, Donald Trump hosts "Saturday Night Live" … Read the whole story
COMMENTARY
by Jim Shea, Op-Ed Contributor
Is NBA superstar James Harden's endorsement worth $200 million? Adidas thinks so. Read the whole story