Top of The News
by Thom Forbes
Everything politicians have been bemoaning about the vanishing middle class is true, according to a major new study released yesterday by the Pew Research Center, but it's not as simple … Read the whole story
AUTOMOTIVE
by Karl Greenberg
"The Super Bowl is the perfect place for Acura to make a powerful brand statement to one of the largest viewing audiences in American … Read the whole story
RETAIL
by Sarah Mahoney
The company developed the app based on motion sensors placed in strategic places throughout the home, including the chimney, and near the milk-and-cookies location. … Read the whole story
ELECTRONICS
by Aaron Baar
"I try not to use the word 'phone' anymore," Craig Wigginton, vice chairman and U.S. telecommunications sector leader, Deloitte & Touche, tells "Marketing Daily." … Read the whole story
TRAVEL
by Tanya Gazdik
As the only brand within the cruise category to participate in this Facebook beta test, Carnival and global creative agency Arnold Worldwide partnered to … Read the whole story
RETAIL
by Sarah Mahoney
In this Q&A, Tom McGee, CEO of the International Council of Shopping Centers, says it is all about the convergence of different channels, and … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Late last month, the automaker inked a partner sponsorship with the International Paralympic Committee, as well as sponsoring the Olympics beginning in 2017. For … Read the whole story
COMMENTARY
by Yan Moukoury, Columnist
While ad blocking presented a major challenge to marketers, some new alternatives to what is now known as traditional digital advertising emerged in 2015. Read the whole story