Microsoft is revamping its sales and marketing operations in the wake of the resignation of COO Kevin Turner, a former Walmart executive who was a holdover from the Steve Ballmer … Read the whole story
"What we find to be most important and universally applicable to the Hispanic market is the need for cultural relevancy," American Honda's Phil Hruska … Read the whole story
T-Mobile has developed a virtual reality experience in which regular fans can experience the thrill of stepping up to the plate and trying to … Read the whole story
Digital agency Woven Digital produced a video showing Mache "interviewing" the animated John Juan character as part of his design process for the special … Read the whole story
The NBA and Tissot are partnering on an integrated timing system and a new shot clock, each of which will feature Tissot branding, a … Read the whole story
Two-thirds of CMOs are now responsible for customer experience -- keeping consumers happy, satisfied and connected with the brands, not just driving them to … Read the whole story
Target hopes to benefit from that smart-shopping parent, as it gears up for the big Cat & Jack launch announced earlier this year. School … Read the whole story
After just one day of actively exploring Snapchat, I quickly snapped out of my skepticism. Simply put, Snapchat is so much more than I … Read the whole story