Marketing Daily
Tuesday, October 4, 2016
  • Jackson National Sponsors Rolling Stones Exhibit

    "All of our work will add up to the goal of changing the narrative around the financial services industry," Jackson Life CMO Emilio Pardo … Read the whole story

  • In New Partnerships, West Elm Pushes Past Coffee Tables

    Peter Fowler, VP/hospitality and workspace at West Elm, tells "Marketing Daily," "While no two locations will be the same, being different is not the … Read the whole story

  • Bud Light, Gaga Team on 'Dive Bar' Tour, Social Events, TV Ads

    The pop superstar will do a few performances in small venues in New York City and elsewhere, tied to exclusive Bud Light social media … Read the whole story

  • Cricket Gives Consumers 'Lemon Aid'

    Cricket Wireless is making better use of life's lemons. A video on its social channels shows people writing down what's bothering them on lemons, … Read the whole story

  • U.S. Auto Sales Fall Slightly

    Auto sales declined slightly in September, but the tally was not as bad as analysts' projections. While GM took a hit, there were notable … Read the whole story

  • Sears' New Spin On Planned Obsolescence: Let Consumers Know

    The big box retail giant wants to connect with people through a new campaign who are in a state of so-called "appliance duress" and … Read the whole story