Top of The News
by Thom Forbes
While it's not surprising that Glenview, Ill.-based baby-formula maker Mead Johnson Nutrition Co. is being acquired, it is a bit unexpected that it will be by U.K.-based Reckitt Benckiser Group, … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
There are several more "phases" to the promotion which will be announced later this year, Chrysler's Bruce Velisek tells "Marketing Daily." Read the whole story
BEVERAGES
by Karlene Lukovitz
Taglined "Show How Much It Means," the campaign celebrates the sport's fans by depicting their passion before, during and after matches. Read the whole story
by Joe Mandese
Counselor to President Donald Trump Kellyanne Conway turned endorser of Ivanka Trump's brand during a segment of Fox News' "Fox and Friends" Thursday morning. … Read the whole story
APPAREL
by Sarah Mahoney
First up is Devin Booker's story, which tells how he became the No. 13 draft pick at just 18 years of age. He plays … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Lexus will provide a fleet of vehicles for designers, models, editors, retailers and industry professionals traveling from Skylight Clarkson Square. Read the whole story
by Larissa Faw
Although the campaign, from Havas Latino, does have advocacy undertones, the company says it is not a political message. Instead, it is intended to … Read the whole story
COMMENTARY
by Julie Bagdikian, Op-Ed Contributor
Marketing is no longer at the end of the product development chain but has become inextricably wired into it from the start. Read the whole story