Top of The News
by Thom Forbes
There was a limit, after all, to just how long Verizon could withstand the pressure of its rivals offering unlimited data plans. Starting today, it will, too. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
CHICAGO - The automaker will market the editions via digital assets to "urban intenders," Nissan's Eric Ledieu tells "Marketing Daily." Read the whole story
RETAIL
by Sarah Mahoney
Under Armour is under fire and the latest brand to ignite a social media set-to. After CEO Kevin Plank expressed support for President Donald … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
The media, the intelligence agencies, the judiciary and next...Nordstrom? Read the whole story
ELECTRONICS
by Aaron Baar
"The absence of music exacerbates [the] stresses and pressures of modern life," Dimitri Siegel, Sonos' global brand VP, tells "Marketing Daily." Read the whole story
FOOD
by Karlene Lukovitz
The "Tiene Que Ser Philadelphia" campaign, targeted to Spanish-speaking U.S. Latinos, includes a 30-second ad to run during most of 2017. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"As marketing changes and evolves, we need more integrated people and data-driven marketing strategies," Nissan's Jeremy Tucker tells "Marketing Daily." Read the whole story
BEAUTY
by Sarah Mahoney
Market researcher NPD Group says women are most interested in what's new, with product launches gaining 24% over prior-year gains. Read the whole story
by Larissa Faw
The campaign uses Liveposter, Posterscope's dynamic creative platform, to trigger one of 32 unique and specific creative messages across Penn Station's Link NYC screens. … Read the whole story
COMMENTARY
by Peter Bavaro, Op-Ed Contributor
Advertisers took risks and sought opportunities to showcase new formats into the broadcast. Read the whole story