Top of The News
by Thom Forbes
United Airlines is the latest company to learn that nothing noticed goes untweeted and anything tweeted can blow up into a major controversy within hours even if - or, maybe, … Read the whole story
RESTAURANTS
by Karlene Lukovitz
The ad will debut on March 26 during NASCAR's AutoClub 400 race in Fontana, California, and will also air during races on May 28, … Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
"It's been incredible to see the response from our network since we started the 'Homes for Dog Project,'" Coldwell Banker's Sean Blankenship tells "Marketing … Read the whole story
RETAIL
by Sarah Mahoney
In what could be welcome news for department stores, 50% say they plan to buy clothing, up from 45% last year, which the NRF … Read the whole story
TECHNOLOGY
by Aaron Baar
"No marketer should ever place its brand at risk. All agency and media partners should recognize that ... protecting the brand should stand head … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
The overall problem is that metadata for videos remains thin, and relies mainly on the tagging by posters, who don't typically label their work … Read the whole story
RETAIL
by Tanya Gazdik
"Using real people is very congruent with who we are as a company," Zulily's Jenna Elliott tells "Marketing Daily." Zulily photographs 70 to 80 … Read the whole story
by Larissa Faw
Characters in the campaign, including Carlos the Volcano Climber and Jorge the Jimador, among others, now have their own Facebook pages and interact with … Read the whole story
by Steve McClellan
The agency and food products client say they will develop a refreshed brand positioning, new product packaging and a revamped ecommerce website. Read the whole story
COMMENTARY
by Ken Beaulieu, Op-Ed Contributor
Andrew Katz, a featured speaker at the ANA Brand Activation Conference, April 19 - 21 in Chicago, talks more about the campaign, Dos Equis' … Read the whole story