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Two major European grocery chains based in Germany - Aldi and Lidl - are rolling out plans to give American supermarkets an added run for their discounts. Read the whole story
AUTOMOTIVE"A New Story Begins" features remixes of fairy tales such as Cinderella, the Gingerbread Man, Rapunzel, Little Red Riding Hood and Truel. Read the whole story
APPARELRunning through July 14, ads are appearing on global social channels, paid social, and paid media, including "Entertainment Tonight." Read the whole story
RESTAURANTSThe QSR is using the exposure to promote the return of its Cheesy Bites pizza through July 7. The TV ad facetiously compares the … Read the whole story
HEALTH"The general audience needs to know [these stories] because there's so many people who are affected by cancer [and other maladies] that can be … Read the whole story
SPORTSTopgolf has a new division of the company devoted to building the brand largely through digital entertainment, Topgolf CMO Brian Radics tells "Marketing Daily." Read the whole story
- COMMENTARY
More women than men rank affordability high. And since women have a major influence over most auto purchases, that's definitely worth noting. Read the whole story
It's a new campaign developed with agencies Mindshare and Spark44 to showcase the brand's newest model Discovery SUV. Read the whole story
