Marketing Daily
Thursday, October 12, 2017

Top of The News

Amazon Puts Out A New Tentacle To Grab Teen Shoppers
by Thom Forbes

Amazon yesterday announced a new program that allows adolescents aged 13 to 17 to shop or stream content using their own login on the family's account while keeping parents "in … Read the whole story

  • FOOD
    'Beef. It's What's For Dinner' Gets A Digital Reboot
    by Karlene Lukovitz

    The hub of the campaign, launched this week, is a redesigned website. The site's resources include beef recipes and information on nutrition, preparation/cooking, and … Read the whole story

  • RESEARCH
    Amazon, Google, Apple Lead In Loyalty
    by Tanya Gazdik

    "There really isn't any question that loyalty is important from an economic perspective, and engagement from an emotional perspective," Brand Keys' Robert Passikoff tells … Read the whole story

  • APPLIANCES
    Appliance Consumers Looking Online, But Buying In Stores
    by Aaron Baar

    "Consumers are getting online, but they're not buying online; they're buying in stores," Tim McLlain, manager of segment marketing at Netsertive, tells "Marketing Daily." Read the whole story

  • PETS
    Petco App Helps Animals In Need
    by Tanya Gazdik

    Petco recently forged new digitally-driven relationships with the pet community through PetCoach and Pet Project. Read the whole story

  • FINANCIAL SERVICES
    SunTrust To Plant Forest In Times Square
    by Larissa Faw

    The event will be supported with a time-lapse film chronicling the buildout, as well as with the #lightstreamforests; #forestofdreams hashtags. Read the whole story