Marketing Daily
Friday, January 5, 2018
  • To Boost Commitment, Equinox Launches Unbuyable Luxury Line

    Marketing for the collection includes photos by Steven Klein, and an "e-commerce" site that explains the concept, as well as additional videos explaining the … Read the whole story

  • Cheerios Extends 'Good Goes Round' Push Through Walmart Promotion

    The efforts will include "several larger 'Moments of Good' in addition to many smaller, more localized moments," according to the companies. Read the whole story

  • The Humble Closet Gets An Inspirational Makeover

    "More than any other room in the house, closets set the stage for life's experiences," Andrew Pautz, account director at Solve, tells "Marketing Daily," … Read the whole story

  • Ace Metrix Finds Most Impactful Ads Of 2017

    Here's a list of the top five ads in each of three segments: Most Heartfelt, Funniest, and Weirdest. Ace says the ads "distinguished themselves … Read the whole story

  • Marketers As Relationship Scientists

    We believe this to be an age of relationship science where brands and marketers who thrive use data and trends to build genuine bonds. Read the whole story

  • Flywheel Sports Motivates Fitness Fans With 'F*' Campaign

    The media buy includes paid social across Facebook and Instagram as well as a combination of digital video, native, display and search with media … Read the whole story