Top of The News
by Thom Forbes
The IHOb reveal yesterday - the "b" in the fast-food joint heretofore and henceforth known as IHOP stands for burgers - continues to reap short-term social media benefits. Whether the … Read the whole story
RETAIL
by Sarah Mahoney
The two companies are looking at more than just equipment and the design of workout spaces, including eating and sleeping solutions. Read the whole story
PACKAGED GOODS
by P.J. Bednarski
Sustainability is a big buzzword and a goal in a growing number of industries even as official federal policy seems to be trending heavily … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"If they restore it sensitively and make it environmentally up to date, it could be a huge boost in their image as a company … Read the whole story
BEVERAGES
by Karlene Lukovitz
The new global campaign's centerpiece is a video directed by France's Manu Cossu. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Chevrolet's "Find New Roads" aired 4,094 times at a cost of $11,364,480, according to TV data company Alphonso. Read the whole story
COMMENTARY
by David Dowhan
The data landscape will shift dramatically, restoring power to the mid-tier players in the industry, advertisers and data brokers alike. Read the whole story