Top of The News
by Thom Forbes
Chef'd, which had backing from Campbell Soup, Smithfield Foods and venture capitalists, has abruptly ceased operations after experiencing "some unexpected circumstances with the funding for the
business," as CEO Kyle … Read the whole story
APPAREL
by Sarah Mahoney
In a fun social twist, Reebok is also asking people to "Donate in Sweat," giving $5 for every workout picture posted on Twitter or … Read the whole story
SPORTS
by Tanya Gazdik
Overall ad effectiveness, represented by the Ace Score, for this year's World Cup ads trailed significantly behind both the Olympics and Super Bowl. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
There is a gender engagement gap when it comes to automotive marketing, and a potentially huge marketing opportunity is being missed, says TI Media's … Read the whole story
TECHNOLOGY
by P.J. Bednarski
North America makes up about 40% of the market. Big users of 360 video include real estate agents, hotels and tourism agencies. Read the whole story
COMMENTARY
by Alan Hart
In this week's episode of "Marketing Today," I speak with Mark Barden, the San Francisco-based partner at eatbigfish - a marketing consultancy that coined … Read the whole story