This is the third largest software deal ever coded, touted as a game-changer for the cloud market. Read the whole story
"I liked his mission about spreading positivity, peace and love to the cat community," Arm & Hammer's Elizabeth Joe tells "Marketing Daily." Read the whole story
Rockstar Games is reportedly spending millions to promote the game -- untold millions, because Rockstar won't quantify its spend. Read the whole story
P&G Chief Brand Officer Marc Pritchard says data is changing everyone's job in the marketing industry. Read the whole story
Consumers appreciate food makers' growing number of organic and "clean" offerings, non-soda beverages and microbrews, according to ACSI study. Read the whole story
The Cybersmile Assistant, scheduled to roll out next year, will be available to anyone visiting the Cybersmile website. Read the whole story
AI-powered content can lift email response by 2X, Blueshift argues, based on a study of data points. Read the whole story
The "Dunks or Threes" spot features hip-hop artist Travis Scott, social media influencer Famous Los, and NBA legend Julius "Dr J" Erving. Read the whole story
And at some point in 2020, the number of smart speakers will pass 200 million, according to a new study. Read the whole story
Ever since Pokemon Go, when massive numbers of consumers got a taste of what AR could do, marketers have been getting more creative with … Read the whole story