Top of The News
by Thom Forbes
"Qualtrics captures and analyses data on brands and products from real-time sources including social media and email," according to one report. Read the whole story
RESTAURANTS
by Karlene Lukovitz
Clever takeoff ad promotes new Kentucky Friend Chicken & Waffles -- and marks the end of Jason Alexander's reign as the Colonel. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"It is clear that Chevrolet is trying to make some headway," TS Kelly, senior vice president of research for Alphonso, tells "Marketing Daily." Read the whole story
FASHION
by Sarah Mahoney
Dick's Sporting Goods is heading into the holidays with an ad meant to send parents scurrying for both Kleenex and their ping-pong paddles. Read the whole story
RETAIL
by Tanya Gazdik
Anchored by the tagline "Gift Thoughtfully," the campaign includes TV, brand partnerships, digital video, interactive mobile units, digital display, social, print and contests. Read the whole story
TECHNOLOGY
by P.J. Bednarski
Logitech, whose new Logitech G brand is the first mouse designed specifically for esports pros, will sponsor a Cheddar show devoted entirely to esports. Read the whole story
by Larissa Faw
Cricket Wireless, USPS and Kay Jewelers are among the brands already out with holiday campaigns. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
SendGrid's Len Shneyder offers ideas for making your holiday email campaign a successful one. Read the whole story
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by Larissa Faw
Daisy's first holiday spot features a narrative that recipes are a key thread connecting families during holiday gatherings. Read the whole story
by Chuck Martin
Kroger customers can now interact with the Kroger Grocery Pickup cart using Google Assistant on Android, iOS and Google Assistant devices. Read the whole story
by Joe Mandese
Most consumers consider themselves expert or very knowledgeable about how marketers use their personal data to influence them with ads, offers and other content, … Read the whole story