Top of The News
by Thom Forbes
Greg Joswiak, a longtime deputy, will assume most of Schiller's duties as senior vice president of worldwide marketing. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
During his tenure as Ford's CMO, Jim Farley initiated the discussions with actor Matthew McConaughey to star in Lincoln commercials. Read the whole story
FASHION
by Sarah Mahoney
"The pace of decline at Ralph Lauren is far faster than that experienced in many other parts of the retail sector," writes an analyst. Read the whole story
CAUSE-RELATED
by Sarah Mahoney
More brands and causes are asking customers to "round up at the register" and donate small coins in-store rather than receive their change. Read the whole story
by P.J. Bednarski
Video game also incorporates avatars with a host of inclusive skin variations, thanks to Gillette's Venus. Read the whole story
FOOD
by Steve Ellwanger
The brand targets flexitarians: people who still eat some animal protein but are actively working to eat more plant-based food. Read the whole story
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by Larissa Faw
Beyond Meat is leveraging its sports connections with campaign that asks "What If We All Go Beyond?" Read the whole story
by Larissa Faw
These guidelines apply to both internal exchanges within a company, as well as those with clients and suppliers. Read the whole story
by Sara Guaglione
The new nonprofit news site is dedicated to the intersection of gender, politics and policy. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Email ranks only behind social in producing conversions and engagement, Chief Marketer reports. Read the whole story