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The retailer is highlighting products made for this market, including Honey Baby Naturals, Siete Foods, Cafe Don Francisco and Lil Libros. Read the whole story
AUTOMOTIVEJoy Falotico, who has had the arduous dual role of president of Lincoln and CMO of Ford, will now focus solely on Lincoln. Read the whole story
CAUSE-RELATEDThe pro bono effort from Edelman not-so-subtly challenges brands to expand their support of elite athletes to those with intellectual disabilities. Read the whole story
CONSUMER PACKAGED GOODSPartnerships between CPG cleaning companies and nationwide chains abound in these germ-conscious days. Read the whole story
AUTOMOTIVEThe vehicle's target is "less focused on long-term goals and more focused on individual happiness," Hyundai CMO Angela Zepeda tells "Marketing Daily." Read the whole story
U.S. ad spending fell 30% during Q2 2020 vs. the same quarter in 2019, but the erosion was far more pronounced for traditional media. Read the whole story
Digitas, VMLY&R, Finsbury, and Giant Spoon are donating services to help launch Project Healthy Minds. Read the whole story
COMMENTARYThe modern consumer spends way too long mired down in the middle of the purchase process. Read the whole story
- COMMENTARY
It's a necessary step to foster innovation and support revenue growth amid declines in print readership and advertising. Read the whole story
- COMMENTARY
Marketers better have those email triggers in place -- returns are likely to rise in proportion to orders, according to forecasts. Read the whole story
