Top of The News
by Sarah Mahoney
General merchandise, health and wellness and food remained the most vital categories for in-store shopping. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The automaker's support of this project is an opportunity to deepen relationships with customers and their communities, according to Toyota. Read the whole story
FOOD
by Steve Ellwanger
The company's deep roots in cooking and baking mean "we can be the ones to actually teach new generations and drive the category." Read the whole story
TECHNOLOGY
by P.J. Bednarski
First new ads in about 15 years feature the tagline "It's kinda like magic." Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Denny's is on an empathy mission, broadening its lens on the causes that matter most to customers, says chief brand officer. Read the whole story
SPORTS
by Tanya Gazdik
"We have a unique structure to work together in order to build our version of the global game," MLS' David Bruce tells "Marketing Daily." Read the whole story
by Larissa Faw
The effort follows the 2018 acquisition of Nestle's U.S. confections operation by Ferrero. Read the whole story
-
by Ray Schultz
In a survey conducted before the election, voters said they would spend 30% more or 30% less, depending on what the outcome would be. Read the whole story
by Wayne Friedman
Cinemark Holdings has agreed to narrow the exclusivity of movies in its theaters to 31 days for all kinds of films, including franchise movies. Read the whole story
-
by Ray Schultz
Mistakes can reveal attempts at online fraud, counterfeit goods and other types of cyber crime. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Digital use has risen due to the COVID-19 crisis, and consumers like email because it is convenient and reliable, the CMO Council reports. Read the whole story