Top of The News
by Sarah Mahoney
The move follows last month's announcement that rival Ulta is setting up housekeeping with Target, illustrating just how much retailers need brand partnerships. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Eight ads were seen at least 700 million times, with Chevrolet's "Middle of Nowhere" 2021 Trailblazer spot leading the way, per iSpot.tv. Read the whole story
FOOD
by Steve Ellwanger
Fan engagement and the chance to win a concert meet-and-greet with Lady Gaga are key elements of the initiative from the Mondelez brand. Read the whole story
RETAIL
by Tanya Gazdik
Meijer always takes a soft-sell approach with its holiday ads, says John Condon, founder and chief creative officer of The Distillery Project. Read the whole story
by Sara Guaglione
'People' is celebrating this year's selections franchise with four covers, featuring George Clooney, Dr. Anthony Fauci, Selena Gomez and Regina King. Read the whole story
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by Ray Schultz
Mobile use for shopping fell slightly from last year. But fraud made up a high percentage of all transactions, TransUnion reports. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Fewer than half utilize data from email to fuel strategy, Forrester says in a study commissioned by Lucidworks. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Apple's latest move in a long-running battle over online privacy involves clamping down on a technique that allows ad-tech companies to masquerade as first … Read the whole story