Top of The News
by Sarah Mahoney
Half of its hourly workforce, or about 730,000 associates, will earn $15 an hour or more. Experts say the move will burnish Walmart's brand. Read the whole story
PETS
by Tanya Gazdik
For every Bobs from Skechers item purchased, a donation is made to help save and support animals at shelters and rescues. Read the whole story
RESTAURANTS
by Steve Ellwanger
Nearly 1,300 of its U.S. kitchens are preparing Cheetos-flavored chicken wings and side dishes under the Cosmic Wings brand. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Chevy is the first automotive brand to partner with a TikTok artist, Chevrolet's Jennifer Hoffman tells "Marketing Daily." Read the whole story
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by Ray Schultz
There are different levels of loyalty -- and deep loyalty requires an emotional appeal, Khoros reports. Read the whole story
by Larissa Faw
The initiative asks participants to invest 20% of their programmatic advertising spend to direct or collective news buys. Read the whole story
by Ray Schultz
One title seems a corporate victim, the other part of a growing "bookazine" trend. Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Who will be next to try to tame -- or own -- deliver-to-the-doorstep logistics, and combine it with online selling? Read the whole story
COMMENTARY
by Nancy Tellet, Op-Ed Contributor
Gen Zers under the age of 17 form America's first multicultural majority generation. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Ninety-seven percent of marketers in a recent study said intent data will give them a competitive advantage in the year ahead, Ascend2 reports. Read the whole story