Top of The News
by Steve Ellwanger
PepsiCo's 20-year-old Propel water brand has debuted an immune-support variation, promoted by an ad starring actress and producer Mindy Kaling. Read the whole story
OTC
by P.J. Bednarski
The brand has arranged for an advisory board of experts to come up with fun outdoor activities parents can suggest to their kids. Read the whole story
MEN'S GROOMING
by Sarah Mahoney
In latest ad, created by the Martin Agency, Axe's upbeat spokesmodel has more on his mind than catching the attention of a nearby female. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The program is open to people of all ages, but focuses on individuals 50 and older and other vulnerable individuals. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The automaker will also direct $150,000 of its U.S. Soccer sponsorship over the next two years to the Jill Ellis Scholarship Fund. Read the whole story
by Steve McClellan
DDB Worldwide's updated branding includes a billboard running in one of the least expected places imaginable: a sheep farm in Garston, New Zealand. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Only 2% rate themselves as the top of the scale, MIT Technology Review Insights and Databricks report. Read the whole story
COMMENTARY
by Harvey Chipkin, Columnist
The T+L name, purchased by hotel company Wyndham, now replaces time-share brands Wyndham Destinations and Club Wyndham, among others. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Selling is based on relationships, and you build relationships through interaction. How does a salesperson do that in today's world? Read the whole story