Plastic bottles and cups discarded at Milwaukee and Liverpool stadiums will be recycled into packaging for SC Johnson cleaning products. Read the whole story

Barclays' Tomovich was CMO, MGM Resorts in 2017, when a gunman on the 32nd floor of MGM-owned Mandalay Bay opened fire on a crowd. Read the whole story

Wrangler's effort features a diverse lineup of "everyday people" while Dickies focuses on three charitable groups. Read the whole story

"With so much focus on mental health, stress and anxiety, people have begun to view our offers -- including fitness --as self-care," says company. Read the whole story

MotivBase, whose clients are leading national marketers, says it is "teaching people to ask not 'What are people saying?' but 'What do they mean?' Read the whole story

Validity is introducing measurement enhancements to help brands cope with the change. What will the impact be on BIMI? Read the whole story

It was the award show's largest audience in three years. The national TV ad spend was estimated at around $67.4 million, according to iSpot.tv. Read the whole story