Top of The News
by Sarah Mahoney
Retailer said it has "refreshed" its strategic framework with much deeper investments in digital, including ultra-fast fulfillment for digital orders. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
This is Hyundai's largest investment in a targeted African American campaign, Hyundai's Angela Zepeda tells "Marketing Daily." Read the whole story
by Les Luchter
Among the soon-to-launch company's efforts will be investments in 57 Black-owned spirits brands, and placement of 1,800 Black employees into major brands. Read the whole story
FOOD
by Steve Ellwanger
A diabetes-focused ad opens with "It starts with Splenda -- every delicious way you manage your diabetes today." Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The activation played into Lexus' experimental philosophy to try new things, Lexus' Vinay Shahani tells "Marketing Daily." Read the whole story
by Karlene Lukovitz
The rebrand is reportedly meant to tie the company and CEO Mark Zuckerberg to a focus on the "metaverse," and shift focus away from … Read the whole story
by Ray Schultz
Collectors will need an Ethereum wallet, whether paying with Ethereum or U.S. dollars. Read the whole story
-
by Richard Whitman, Columnist
Publicis Groupe was the first holding company to participate in the alpha tests for this product, helping to shape the offering for its clients. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Consumers and brands have different views about the building blocks of trust, Deloitte Digital and Twilio report. Read the whole story