Top of The News
by Les Luchter
Another trend reported in a Drizly study: Tequila may overtake vodka in North American retail sales next year, Read the whole story
DIRECT-TO-CONSUMER BRANDS
by Sarah Mahoney
Its first stores will showcase its Joss & Main and AllModern brands, with three Massachusetts shops scheduled to open next year. Read the whole story
by Steve Ellwanger
The trend toward digital ordering comes from consumers' increased desire for --- and expectation of --- convenience. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Certain brands spent more in late 2020 to make up for a lack of live sports earlier in the year, says iSpot.tv's Stuart Schwartzapfel. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
While adoptions were up the first year of the COVID-19 pandemic, the last six months have proven challenging for animal shelters. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
The deal calls for Jack in the Box to pay $575 million for Del Taco, the second-largest Mexican QSR brand in the U.S. Read the whole story
by Joe Mandese
"That doesn't mean for a second that they should be in television," GroupM's Brian Wieser quipped while presenting. Read the whole story
by Tony Silber
The ad section, called the "Issue Within the Issue," is timed to coincide with the anniversary of the murder of Ali Forney, the gender-nonbinary … Read the whole story
by Todd Wasserman
A new ad from the company promotes havesexmas.com, which leads to a Hims site that asks "Have you ever worried about ED?" Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Here are five end-of-year use cases from Movable Ink, including JetBlue, E*TRADE and Hello Fresh. Read the whole story
COMMENTARY
by Dan Jurek
For example: Customer conversion rates are dropping. It's likely your brand's loyalty program value proposition isn't compelling enough. Read the whole story