Top of The News
by Todd Wasserman
Consider the McDonald's tagline "I'm Lovin' It." The QSR unveiled it in 2003. By 2010, it was the chain's most successful and longest-running slogan. Read the whole story
HOME GOODS
by Les Luchter
Scott Kelly walks on Amorim Cork Flooring's latest design -- an elaborate "reconstruction" of the Martian surface -- in a global ad campaign. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The automaker used South by Southwest to demonstrate the technology to festival attendees. Read the whole story
FOOD
by Steve Ellwanger
New "Good For You" campaign casts a wide net to promote tuna's health attributes and inspire new usage ideas. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The 60-minute film follows the General Motors employees who helped launch the company's first all-electric pickup. Read the whole story
BEVERAGES
by Todd Wasserman
Spot begins with soccer coach Antonio Conte telling his players that the team's biggest problem right now is "we're missing pauses." Read the whole story
RETAIL
by Sarah Mahoney
The company is opening its third House of Sport, with a 35-foot rock climbing wall, high-tech batting cages, golf bays and a putting green. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Wendy's, Buffalo Wild Wings, Pizza Hut and Denny's are among the brands hoping that this year, upsets and Cinderellas will return, reigniting a hungry … Read the whole story
by Fern Siegel
The campaign gives dog lovers a chance help design the latest brew, with a playful nod to March Madness. Read the whole story
COMMENTARY
by Connie del Bono
How a cross-channel solution can help you approach brand safety more effectively. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
But inflation is contributing to ecommerce growth, driving $27 billion of total spend this year. Read the whole story