Top of The News
by Todd Wasserman, Staff Writer
I remember when Apple was a subject of acquisition rumors. The linchpin in Apple's recovery from a bad patch was the iPod, released in 2001. Read the whole story
RETAIL
by Sarah Mahoney
Forever 21's first-ever brand campaign doesn't focus on one style or look. "We're here to help customers express their individuality," says CEO Winnie Park. Read the whole story
MOBILE
by Les Luchter
T-Mobile promises "an outlet for frustrated Big Internet customers to let out their angst," like the 'Whack An Internet Provider" game. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
The Ford F-150 Lightning "has the ability to pull people to EVs who didn't even know they wanted an EV," says Ford's Darren Palmer. Read the whole story
APPAREL
by Todd Wasserman
Model Ashley Graham cavorts for Spanx, asking (in a voiceover) "What if I need to bend down?" and "Are these pants see-through?" Read the whole story
SPORTS
by Tanya Gazdik
The NHL has more than two dozen partners, including Chipotle, Fastenal, Betway and TikTok, which have a corner in-ice brand position. Read the whole story
by Fern Siegel
Coors Light has launched a new ad campaign in Miami that encourages Americans to save on home cooling. Read the whole story
by Fern Siegel
adam&eveDDB just debuted an out-of-home campaign for Marmite's new posh spread: Marmite Truffle. Read the whole story
by Wayne Friedman
News that Netflix could launch an ad-supported option came via a company memo to employees, according to "The New York Times." Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Email is one of the top three content delivery channels for SMBs, the Meta Branded Content Project reports. Read the whole story
COMMENTARY
by Harvey Chipkin, Columnist
Advice from Adele Gutman -- who, as VP of marketing at the The Library Hotels, kept the properties at the top of TripAdvisor rankings. Read the whole story