Top of The News
by Todd Wasserman, Staff Writer
Martin Bush, senior director for Adelaide, discussed helping clients "achieve better outcomes by better and more efficient media." Read the whole story
HEALTH AND FITNESS
by Sarah Mahoney
CEO Evelyn Webster says campaign is "a call to arms. Let's move on. Let's have fun. Let's put the last 28 months behind us." Read the whole story
by Todd Wasserman
A group of teen girls is shown bicycling around at night when a Samsung phone's camera reveals, well, strange things. Read the whole story
BEER
by Les Luchter
Harpoon Brewery and Reebok, both based in Boston, have combined resources to produce a specially packaged beer and a co-branded running shoe. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The automaker is sending life-sized puzzles to select new Mini customers on the waiting list. Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
The activation is designed "to meet the younger generation where they are," says Aflac's Garth Knuston. Read the whole story
COMMENTARY
by Steve Ellwanger
At least one analyst speculated on the potential for a PepsiCo/Celsius hookup, which "could double Celsius' current distribution, meaningfully accelerating market share." Read the whole story
by Laurie Sullivan
The overturning of Roe v. Wade may prompt people to move away from Google and Bing as they rethink privacy. Some believe the decision … Read the whole story
by Wendy Davis
Hours after the Supreme Court announced its decision reversing Roe v. Wade, Sen. Ron Wyden called for a national privacy law protecting people's online … Read the whole story
by Karlene Lukovitz
Co-CEO Ted Sarandos didn't mention any specific company names, but noted that all of the potential partners "have different solutions." Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
In today's world, we seem to be easing into a model in which each platform has its own set of metrics and methodologies. Read the whole story