Top of The News
As consumers rein in spending, stores will have to offer discounts to tempt them. How low will prices go? Read the whole story
HEALTH CAREAd is reaction to "the massive spike in crowdfunding as a way to pay for healthcare in the U.S.," says Arnold Worldwide's CCO. Read the whole story
HOLIDAYPeople are intent on finding bargains this holiday season, which means they're changing when they shop-and how much they'll spend. Read the whole story
QSRDomino's doesn't put turkey on its pizzas. But to celebrate the run-up to Thanksgiving, it's offering half off all menu-priced pizzas through Nov. 20. Read the whole story
CONSUMER PACKAGED GOODSA stuffed animal named Ranchie aims to spread joy during holidays as he dreams of becoming an actual bottle of Hidden Valley Ranch. Read the whole story
COMMENTARYA custom-built game on the Roblox platform aimed to reach consumers ages 18-34 in an initiative tied to a charitable cause. Read the whole story
AUTOMOTIVEThe spot was produced in four languages: Mandarin, Korean, Vietnamese and English and includes 60-, 30- and 15-second versions. Read the whole story
Siding against the operator of Lime Fresh Mexican Grill, a federal judge on Friday dismissed the company's complaint against Google over the "order online" … Read the whole story
The holding company was appointed overall marketing partner in 2017, a deal that was renewed in 2020. But now, one WBA unit, Walgreens, is … Read the whole story
- COMMENTARY
Statista expects a bright future for social media ad spend: a compound annual growth rate of 11.24% through 2027. I find those numbers curious, Read the whole story
