With its biggest Black Friday ever, the fitness brand's affluent fans aren't skimping on new workout wear. Read the whole story

Brand is touted as the opposite of bitter blends commonly brewed in national coffee chains that require extra sweetening to taste smooth. Read the whole story

Advertising currently handled by FAST (free advertiser-supported streaming TV) channel organizations: "We're testing the waters," says EVP. Read the whole story

Consumers get a free six-piece Chicken McNuggets with a $1 minimum purchase only by ordering through the mobile app. Read the whole story

The ads show Amrit Kaur and Pauline Chalamet, both partially in character. Read the whole story

"We think that reflects notable changes in consumer behavior coupled with changes in legislation at the state level," says Cowen analyst. Read the whole story

The platform will also reportedly introduce another revamp of its Twitter Blue verified checkmarks program today, and is considering bringing content moderators in-house. Read the whole story

"It's strings-attached sponsorship," Ben Franta, an expert on greenwashing litigation, explained during a webinar hosted by the Institute for Advertising Ethics Thursday. Read the whole story

Zappos was D2C before D2C was cool. Shortly after its launch in 1999 as Shoesite.com, it answered the burning question, who the hell wants … Read the whole story