Top of The News
by Sarah Mahoney
Powered by an 18% increase in ecommerce in the fourth quarter, ComScore reports that online sales in 2022 hit $1.09 trillion. Read the whole story
LEGAL
by Les Luchter
Johnson & Johnson (J&J) cannot use a bankruptcy filing to get around some 40,000 lawsuits seeking damages, a U.S. appeals court ruled. Read the whole story
by Steve Ellwanger
Amass will add Winc's Summer Water rose, Pizzolato prosecco and Biokult organic wine brands to its spirits and other beverages portfolio. Read the whole story
FOOD
by Steve Ellwanger
According to Kraft Heinz, Super Bowl LVII actually "Meanz 57"-a nod to the iconic numeral that has adorned the brand's label for more than … Read the whole story
DIRECT-TO-CONSUMER BRANDS
by Sarah Mahoney
Teleflora keeps expanding its "Love Out Loud" message. This year, it's hoping to shower flowers on America's teachers. Read the whole story
ARTIFICIAL INTELLIGENCE
by Todd Wasserman
Agency exec Stephanie Bunnell discusses how the tech doesn't always get pop culture references -- but worked well for a metaverse art gallery. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
By 2030, the number of available EV models in the U.S. is expected to increase 10 times over, from 26 in 2021 to 276, … Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
Despite inventory woes and weakness at wholesale, the denim king keeps winning in its direct channel -- and skinny jeans aren't going anywhere. Read the whole story
by Joe Mandese
"It keeps telling me the answer is all lower funnel stuff, not advertising," says a top executive at a big agency holding company who … Read the whole story
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by Ray Schultz
Gen Z is least likely to provide personal details. And many shoppers have ways to evade it, Pantheon reports. Read the whole story
COMMENTARY
by Dan Eisenberg
Will it be a full-service, single-source agency, or an integrated agency team of assembled specialist agencies? Here are some tips on how to decide. Read the whole story