The 92-year-old Wyler's brand is trying to shake up the flavored-water space with the first national campaign for its Wyler's Light sugar-free powdered mixes. Read the whole story

To show that Bravecto's flea-and-tick protection lasts three times longer than other brands, a labradoodle holds a bone that grows in size. Read the whole story

Retailer continues to chart new territory with "This is Tiffany," campaign that aims to promote self-expression along with precious metals. Read the whole story

Their adventures are chronicled in a 13-minute video, "Finding Nowhere." The project also includes a 30-second trailer. Read the whole story

A doting mom pops up in spots showing "that peoples' relationship with their mother is a little complicated," says David Littlejohn, Bobo's agency CCO. Read the whole story

In ad, father and daughter's trip in a Kia Seltos reflects "unexpected journeys life has in store for us all," says Kia's Russell Wager. Read the whole story

Beer Market's Insights estimated that beer had fallen from a 58.7% share of absolute alcohol consumption in 2000 to 46.1% in 2021. Read the whole story

With the appointment of Melanie Babcock as vice president of Retail Media+, the home-improvement giant gets serious about its ad-network intentions. Read the whole story

Movie theater advertising company National CineMedia has filed for bankruptcy -- as a result of the slow growth of the in-theater movie business as … Read the whole story