Top of The News
The spot, which followed more than three decades of Super Bowl exclusivity for Anheuser-Busch, resulted in double-digit sales growth for Coors Light and Miller Light. Read the whole story
STRATEGYAs this cohort grows up, they will be looking to interact with companies with a strong sense of social responsibility. Read the whole story
AUTOMOTIVEThe "Easy bZ" campaign was originally scheduled to debut last June, but the vehicle's launch was delayed due to some early product issues. Read the whole story
SPIRITSAmong those fronting the "ADV-ICE" initiative is comedian Trevor Noah, Read the whole story
HOME GOODSCalled "For the love of sleep," the new campaign highlights the company's determination to engineer the best possible mattress. Read the whole story
AUTOMOTIVEThe goal of the Hispanic-focused effort is for viewers to see Hyundai as "progressive, sophisticated and streamlined," says Hyundai's Erik Thomas. Read the whole story
COMMENTARYAs the retailer kicks off its new hyperlocal concept in Atlanta, president Matt Lafone explains how the company is turning new customer experiences into … Read the whole story
The just-launched spot in the U.S. includes 15-, 30- and 60-second versions, marking the debut of a global campaign that launches in various countries … Read the whole story
The deals will now be shown online, and in in-store circulars. Read the whole story
Superhuman AI can correct grammar and help with research, the company says. Read the whole story
A new spot highlights Clover Sonoma as the first dairy to use a renewable milk carton to cut down on waste. Read the whole story
- COMMENTARY
Texting was on the rise in Q1, producing 28% more revenue year-over-year, Klaviyo reports. Read the whole story
