Top of The News
by Sarah Mahoney
Other apparel sectors are shrinking. But strong results at Columbia Sportswear and the North Face show consumers are still hungry for healthy escapes. Read the whole story
QSR
by Teresa Buyikian
What do you do when you're a chicken chain whose fries are universally hated? Kill them off and hold a YouTube funeral, of course! Read the whole story
ALCOHOL
by Danielle Oster
New CEO Debra Crew cited Guinness' performance as a particular highlight, calling it the brand's "best year since we've been tracking it." Read the whole story
QSR
by Teresa Buyikian
QSR items that have had a large viral social presence -- such as Taco Bell's Mexican Pizza - are bringing more customers in-store, Read the whole story
PETS
by Tanya Gazdik
Goal is "a movement that inspires compassion and responsible pet ownership," says Hill's Pet Nutrition's Caroline Chulick. Read the whole story
BEVERAGES
by Les Luchter
"See what happens" when you "bring "the most absurd talent to the office and supercharge them with 300 mg of caffeine," says Nutrabolt VP. Read the whole story
COMMENTARY
by Sarah Mahoney, Staff Writer
The hair salon franchise hopes to catch lightning in a bottle, tying the country star's song to its back-to-school campaign. Read the whole story
by Fern Siegel
The cross-platform campaign from MullenLowe U.S. focuses on how women feel about their periods. Read the whole story
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by Wendy Davis
The ad industry self-regulatory group Digital Advertising Alliance is launching a tool that aims to allow consumers to opt out of behavioral advertising techniques … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Of the firms using AI, 42% describe the impact as very positive, Ascend2 and RPEOrigin report. Read the whole story
by Colin Kirkland
Meta's new AI code AudioCraft combines three separate AI sound-creation models, which are expected to appeal to musicians, creators and advertisers. Read the whole story