Top of The News
by Sarah Mahoney
Different metrics show how many ways marketers can win at the Big Game. Read the whole story

AUTOMOTIVE
by Tanya Gazdik
Nelly Kennedy is leaving her role as global chief marketing officer at Volkswagen after a year, the automaker confirmed. Read the whole story

HEALTH CARE
by Les Luchter
Spots were filmed at actual NYU Langone hospitals by agency Deloitte Digital and feature real doctors and other staff members. Read the whole story

QSR
by Teresa Buyikian
The Smash'd Potato Bowls are a new variation on KFC Bowls, containing mashed potatoes topped with Secret Recipe Fries, Read the whole story

SPORTS
by Tanya Gazdik
Prince Edward Island already has a history with the NHL as 35 players from the island have played in the league. Read the whole story

QSR
by Teresa Buyikian
Ten meals will be provided to those facing hunger for each $1 donated for the month of February. Read the whole story

COMMENTARY
by Tanya Gazdik, Staff Writer
According to Cars.com, the MVP was Volkswagen, which saw a 394% spike in Cars.com traffic following the airing of its 60-second ad. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
With a new spin on "10 Things I Hate About You," the campaign targets the beauty world's relentless body-shaming. Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
Consider how appalling the idea of messing with JFK's head is -- especially in RFK Jr.'s Super Bowl ad. Read the whole story
COMMENTARY
by Maria Bailey, Columnist
Surprise! Fewer of today's grandmothers are babysitting, and Nona, Nana to Gigi and GaGa are replacing the historical "granny" title. Read the whole story