Top of The News
by Tanya Gazdik
Athletes will still be allowed to make NIL deals with entities other than their schools, but the settlement would allow the NCAA greater oversight of those arrangements. Read the whole story
HEALTH EDUCATION
by Les Luchter
The NewYork-Presbyterian health system has launched an out-of-home/digital campaign chockful of tips and nudges for healthier living. Read the whole story
SPORTS
by Tanya Gazdik
NHL fans will be able to engage with the cruise line at NHL events like the NHL All-Star Weekend and NHL Stadium Series. Read the whole story
RESTAURANTS
by Teresa Buyikian
The collection includes the Slimer Doughnut, Ecto-Sprinkled Doughnut and Stay Puft Marshmallow Man Doughnut Pull-Apart. Read the whole story
QSR
by Teresa Buyikian
A select few fans will win the ultimate Popeyes football experience: a Popeyes DoorDash Wing Truck visit to cater their game day watch party. Read the whole story
HISPANICS
by Danielle Oster
Among the biggest takeaways in new report: Cultural relevance boosted purchase intent up to 25%, and brand opinion by up to 50%. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
"From a content creation standpoint, we have basically started from the ground up," Polestar's Kim Bolan tells Drive Time. Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
Compare the female president in Donna Karan's "In Women We Trust," to Kamala Harris, and the 1993 campaign seems eerily prescient. Read the whole story
by Steve McClellan
PepsiCo recently found common ground between the two vice presidential candidates-enough to create commercials that aired right before their debate. Read the whole story
COMMENTARY
by Sam Lewis
Brands are putting more effort into their own native social content. The challenge? Matching the energy of the creator economy within legacy marketing structures. Read the whole story