Tone-deaf phrasing of UnitedHealth Group CEO Andrew Witty's "New York Times" essay turned a PR opportunity into a reputational firestorm. Read the whole story
WHP, owner of such brands as Toys R Us, Bonobos and Express, is buying the designer's $700 million empire. Read the whole story
Kurt Unkel has been hired as global director, head of media operations -- and longtime GM marketing executive Megan Stooke is leaving the company. Read the whole story
Aubrey Plaza and Nick Offerman won't be making another appearance in this year's spot. Read the whole story
"What do you do to keep your head in the game?" asks Falcons coach Raheem Morris in a :30 PSA. Read the whole story
The retailer posts another strong quarter and plans 29 new stores in the coming year. Read the whole story
Generative artist Florian Zumbrunn used pre-written algorithms to "autonomously generate new artwork, ideas, shapes, colors and patterns." Read the whole story
Campaign content running across Pepsi's social media is designed to invite consumers to join Santa in making the switch this holiday season. Read the whole story
The campaign reimagines the song "Keep On The Sunny Side," setting the tune to footage of skiers and snowboarders enjoying the slopes . Read the whole story
The tech available in this car rivals that in the luxury segment and includes a new Generative AI-based Voice Assistant (activated by saying "Hey … Read the whole story
The work is from Leo Burnet for what Kimberly-Clark is calling a "marketing relaunch" campaign, and which it positions as a more realistic portrayal … Read the whole story